# How To Install Phox

> Install the Phox WordPress theme via FTP: download the theme files from ThemeForest or the wdes Marketplace, upload them to your server and activate the theme.

Source: https://phox.wdes.org/docs/how-to-install-phox-via-ftp/
Last updated: 2026-11-08

There are two ways you can install the Phox theme. You can choose to install it via FTP, which is what will be outlined in this article, or via [WordPress](https://phox.wdes.org/docs/how-to-install-phox-via-wordpress/). Before you can install Phox, please download the necessary theme files first. Some steps differ depending on whether you bought Phox on Envato (ThemeForest) or on the wdes Marketplace.

## How To Download The Phox Theme Files

**If you bought Phox on Envato (ThemeForest):**

If this is your first time downloading the theme from ThemeForest, we recommend downloading the Full Theme Package to receive additional files such as documentation and the child theme. If you’ve already downloaded the Full Packages, then you can just use the WordPress Installable File.

1. Go to [ThemeForest](http://themeforest.net/) and log in to your account.
2. In the upper right corner, hover over your username and click on **Downloads**.![purchase](https://phox.wdes.org/docs/assets/purchase.BvIX-Rj8_5dYrE.webp)
3. Click on the **Download** button. ![download](https://phox.wdes.org/docs/assets/download.BQV2fFu7_yQu1w.webp)
4. Click on the “**All files & documentation” link**.

**If you bought Phox on wdes Marketplace:**

1. Log in to your [wdes account](https://wdes.org/login).
2. Navigate to **Subscriptions**.
3. Choose the **Phox** product and click on it. ![phox market product](https://phox.wdes.org/docs/assets/phox-market-product.CDKzV3sx_ZDfEkA.webp)
4. Open the **Downloads** tab and download the latest version. ![phox market download](https://phox.wdes.org/docs/assets/phox-market-download.BBjOg4g5_22wE30.webp)

## How To Install Phox Via FTP

1. Log into your server installation via FTP. You can use software such as [Filezilla](https://filezilla-project.org/) for this.
2. Envato: If you have downloaded the Full Theme Package from ThemeForest, please unzip the master phox.zip file and then unzip the secondary phox.zip file which will give a phox folder. wdes Marketplace: Unzip the package you downloaded, then unzip the phox.zip file inside it, which will give a phox folder.
3. Upload the extracted phox folder to the _wp-content > themes_ folder on the server. Make sure the folder name is -> ‘phox’.
4. Log in to your WordPress Dashboard and navigate to _Appearance > Themes_ and clicking the ‘Activate’ button, for the Phox theme.
5. Once activated, you will be taken to the Phox license screen. Continue with [activating your license](https://phox.wdes.org/docs/how-to-install-phox-via-ftp/#activate) below.

![ftp view phox](https://phox.wdes.org/docs/assets/ftp-view-phox.C-SUEkW2_2iPCfV.webp)

## How To Activate the Theme

Once Phox is active, the **Activate your Phox license** screen opens. You can come back to it at any time from _Phox > Wizard_. The same screen accepts both an Envato purchase code and a wdes Marketplace license key, and we verify the code with [wdes](https://wdes.org), our license management platform.

1. Envato: Copy your Envato purchase code. [Here’s how to find it](https://phox.wdes.org/docs/getting-the-purchase-code/) in your ThemeForest downloads. wdes Marketplace: Copy your license key from your [wdes account](https://wdes.org/login): go to **Subscriptions**, open the **Phox** product and click “**Copy**” next to **License Key** on the **Overview** tab. ![phox get license](https://phox.wdes.org/docs/assets/phox-get-license.DtJ5viQI_ZcGsaE.webp)
2. Paste it into the “**Purchase code or license key**” field and click “**Activate**”. ![phox activate theme](https://phox.wdes.org/docs/assets/phox-activate-theme.B-bHptL6_ZTrt0V.webp)
3. Envato: We verify the purchase code with wdes. If it is already registered on your wdes account, the theme is activated right away! 🎉 wdes Marketplace: We verify the license key with wdes, and the theme is activated and connected right away! 🎉

**If you bought Phox on Envato (ThemeForest):**

**If your purchase code isn’t registered yet**

Envato purchases must be registered on wdes before they can be verified. Creating a free wdes account also lets you manage your licenses and receive item support. If the code isn’t found, register it once and then activate again (full guide: [Register Your Purchase Via Our Platform](https://phox.wdes.org/docs/register-your-purchase-via-our-platform/)):

1. Log in to [wdes](https://wdes.org/login), or create a new free account if you don’t have one yet. ![register wdes](https://phox.wdes.org/docs/assets/register-wdes.Ds07VmX1_Z1NXe2k.webp)
2. Click “**Connect your account**” to import your Envato purchases into your wdes account. ![connect wdes](https://phox.wdes.org/docs/assets/connect-wdes.BUNngBM1_1tCF3C.webp)
3. Click “**Approve**” to give your permission to get the list of purchases of our items. ![envato wdes](https://phox.wdes.org/docs/assets/envato-wdes.Cd5XT5t4_Z2nxWWq.webp)
4. You will be redirected to the wdes site, click “**Complete verification**”. ![complete wdes](https://phox.wdes.org/docs/assets/complete-wdes.BNWNHVwK_1M4mj2.webp)
5. Go back to the **Activate your Phox license** screen in WordPress, enter your purchase code again and click “**Activate**”. The theme is now activated! 🎉

## Theme Setup

1. After activating your license, select the required plugins and click “**Install Plugins**”. This will automatically install and activate them. ![plugins](https://phox.wdes.org/docs/assets/plugins.D_kn6jPJ_Z2pikFK.webp)
2. Once finished, you’re ready to go. You can import demo content, explore theme features, check the documentation and tutorials, or simply proceed to the theme Dashboard. ![finish](https://phox.wdes.org/docs/assets/finish.D6za5vmj_uUtWV.webp) ![dashboard](https://phox.wdes.org/docs/assets/dashboard.B3PvdZHp_ZO2c2j.webp)